The smartest strategies are often defined by the things you decide not to do. For anyone looking to build a successful content platform or side hustle business, the first step isn’t about chasing every trend. It’s about finding your unique sweet spot.
Of all the different types of side hustles out there, one of my favorites has always been writing an eBook. It’s a classic example of a project that can generate passive income for years. In the past, becoming a published author was a monumental task. You had to write a manuscript or a detailed proposal, then send out countless query letters to agents and publishers, just hoping someone would notice you in a sea of submissions. It took a mix of serious talent and sheer luck.
Bullet points are one of the most powerful, yet strangely overlooked, tools you have in your writing toolkit. In any successful , mastering them is non-negotiable. They seem so simple, but almost nobody uses them to their full potential.
If you're an artist or creator, the internet offers a massive opportunity to showcase your work. Think of it as your own personal gallery, theater, or bookshelf, accessible to a global audience. For many, this has opened the door to some amazing . The best part is that you can sell your work directly to the people who appreciate it most.
Even if you’ve built an amazing product, money doesn't just magically appear. You have to go out and make the sale. It’s time to channel your inner Girl Scout.
So you’ve got a great idea and you know who you want to sell it to. That’s a fantastic start, but it’s not enough to build a real business. To bridge the gap between concept and customer, you have to shape your idea into a compelling offer—something with a clear promise, a persuasive pitch, and a specific price.
Ever watch someone truly gifted at their craft and think, “They were just born with it”? Whether it’s seeing Warren Buffett explain the market, Eric Clapton play a guitar solo, or Simone Biles perform a flawless routine, the gap between their ability and ours can feel impossibly wide. It’s easy to convince ourselves they have some secret ingredient, some innate talent that we simply don’t.