The Unspoken Shift from a Side Hustle to a Full Time Business
Let me be unabashedly nerdy for a second: I love SEO.
Startup
Startup
What Startup Due Diligence Is Really Like
Nothing kills the high of an acquisition offer quite like due diligence. It’s a long, draining, and often nerve-wracking process. After celebrating the big offer, it can feel like a sudden shock to the system. Having been through two acquisitions myself, I can tell you that while it's definitely a grind, there’s a way to get through it without losing your mind. And that’s what I want to walk you through.
Startup
Selling Your Startup? The 6 Legal Stages to Know
Nothing can sink a business acquisition quite like the legal process. It’s easily the most critical part of selling your company, but it can also be the messiest. If you don't get a handle on the legal steps involved, you could walk away with a lower price or, even worse, no deal at all.
Startup
The Sales Strategy That Turns Shopping Into a Game
Everyone who’s ever shopped for clothes knows the dilemma. You find the perfect item, but you can’t shake the feeling that it will be on sale next week. Retailers count on this uncertainty. With markups ranging from 100% to 500% over wholesale, their pricing strategy puts the customer at their mercy. You can either pay the price you see today or walk away, never knowing if or when a discount might appear. The more you want something, the more you’re expected to pay.
Startup
Getting Your Business Noticed on Search Engines
You’ve done the hard work of building an attractive, user-friendly website for your business. The problem is, launching a site is like opening a store in the middle of a desert—if no one knows how to find you, it doesn’t matter how great it is. This is a common hurdle for any new . In a market crowded with thousands of well-designed websites, simply existing isn’t enough.
Startup