You’ll hear me say this once in a while: some days are for taking it easy. I don’t go into every trading session with guns blazing. For one reason or another, there are days I’ll either step away completely or just dial it back. Today is one of those days.
The first thing I do every morning is check for the day’s economic releases, or what I call “hot zones.” For anyone running a trading operation as a , knowing when big news is scheduled to drop is non-negotiable. But there’s a common misconception here. I’m not looking for news to trade; I’m looking for moments of potential chaos to be aware of.
Closing your first deal as a freelancer is a huge milestone. Take a moment to celebrate that win. But before you dive into the work, it's smart to pause and make sure your work environment is actually set up to help you succeed. This is a crucial step when from home.
You’ve landed an interested customer. They liked your proposal enough to schedule a second meeting, and now it’s time to close the deal. But before you walk into that room, there’s a little more homework to do.
This is where the rubber meets the road. It’s that moment you have to switch from passively marketing your new venture to actively selling. For many people just starting a side hustle, the word “selling” can feel a little pushy or uncomfortable. It’s easy to find other things to do, like organizing your files or catching up on admin tasks.
Before you write a single line of code, design a logo, or even settle on a final product, there's a foundational step that can make or break your entire venture. Whether you want to or build a full-fledged , you first need to know exactly who you're trying to reach. This isn't about guesswork; it's about creating a detailed profile of your ideal customer, often called a "customer avatar" or buyer persona.
Every single day, you arrive at a crossroads. It’s not a dramatic intersection with flashing lights, but a quiet, subtle choice point you might miss if you’re not paying attention. Yet, what you decide right there profoundly shapes the satisfaction and happiness you find in life. It’s the difference between thriving and just getting by.
On social media, the game is all about engagement. The more people who like, comment on, and share your posts, the more the platform will show your content to other people for free. It’s a simple feedback loop. If you can build up that engagement when you're not selling anything, you'll have a much wider reach when it's time to actually promote something. It’s a foundational piece of any good strategy.
Zig Ziglar famously said, “You don’t build a business. You build people, and people build the business.” While he was likely talking about employees, that wisdom applies perfectly to modern marketing. Building relationships with influencers who become genuine advocates for your brand is one of the most powerful ways to scale through word-of-mouth.