You’ve done the hard work of building an attractive, user-friendly website for your business. The problem is, launching a site is like opening a store in the middle of a desert—if no one knows how to find you, it doesn’t matter how great it is. This is a common hurdle for any new . In a market crowded with thousands of well-designed websites, simply existing isn’t enough.
Your salary isn't the whole story when it comes to your career's potential. To really get ahead, you need to know how to look at a potential employer, figure out what you’re worth, and negotiate the best possible compensation package. And in a market that can change on a dime, it’s just as crucial to know how to protect yourself financially if you find yourself out of a job.
Let’s be honest, the word “budget” doesn’t exactly spark joy. For many, it brings up feelings of restriction, sacrifice, and penny-pinching. But what if we reframed it? What if a budget wasn't a list of things you have, but a roadmap to getting what you truly want? The reality is, your odds of reaching major financial goals without a plan are pretty slim. It requires some effort, but the payoff is huge.
After two decades in wealth management, with a background that spans from Georgetown Law to co-inventing the tech behind Priceline.com, I’ve learned that the most profound insights often come in small packages. We tend to think serious wisdom requires a dense, systematic narrative. But I’ve found that the ideas that stick with me most—the ones I still remember 20 years later—are often short, sharp, and to the point, much like the aphorisms of old thinkers or, in today’s world, a well-crafted tweet.
A few years ago at a conference, a speaker asked the audience, “What is your first memory of money?” I drew a blank. The question is important because our earliest experiences with money form deep-seated beliefs, or “money scripts,” that guide our financial lives without us even realizing it.
You've done the hard part—you’ve defined your service, set your prices, and are ready to go. Now comes the step that trips a lot of people up when : finding paying customers. It feels intimidating, but the truth is, the foundation for your client list is probably already sitting in your pocket.
Getting potential customers to pick you is always an uphill battle if you don’t genuinely understand what they want and need. This isn't just about knowing the market you’re in—it’s about adopting a client-first mindset and being able to answer the question, “Why should they choose me?”
There are two things that really set humans apart. One is our opposable thumbs, a neat trick we share with a few other species like koalas and some tree frogs. But the second one? That’s all ours. It’s our ability to take in information and consciously make choices based on it. This power of choice is our single greatest asset.
Most of us have a few scattered memories from early childhood, maybe a birthday party or playing outside, probably from around age four or five. What we can’t recall, however, is how our brains actually operated back then. It’s easy to assume they worked just like they do now, but that couldn’t be more wrong.